Sprint takes huge charge related to its brand name 
Struggling mobile carrier Sprint has taken a huge charge of $1.9 billion to write down the value of the Sprint brand. This comes after a poor fourth quarter that saw the carrier lose 205,000 postpaid customers during the last three months of the year. The company's churn rate was higher at 2.3% and revenue declined 1.8%.
The mobile operator's CEO, Marcelo Claure, says that the trajectory of Sprint's business is changing. Claure says that Sprint is making progress in adding new customers with aggressive promotional plans such as the one that cuts Verizon and AT&T subscribers' bills in ...Read More>>>>>
Struggling mobile carrier Sprint has taken a huge charge of $1.9 billion to write down the value of the Sprint brand. This comes after a poor fourth quarter that saw the carrier lose 205,000 postpaid customers during the last three months of the year. The company's churn rate was higher at 2.3% and revenue declined 1.8%.The mobile operator's CEO, Marcelo Claure, says that the trajectory of Sprint's business is changing. Claure says that Sprint is making progress in adding new customers with aggressive promotional plans such as the one that cuts Verizon and AT&T subscribers' bills in ...Read More>>>>>
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